Fit2You Boutique Fitness: A Sophisticated and Innovative Gym Design

Creating a Visual Impact with BASICHES Arquitetos Associados

The circulation within the gym is carefully planned, with an axis leading to the hall with a double-height ceiling. This axis is marked by a different floor design, a wall with black coated stainless steel illuminated with LED lights, and a slatted lining that allows natural light to filter in. The footbridge within the gym is covered in green stainless steel, adding a touch of vibrancy to the space.

The facade of Fit2You Boutique Fitness is equally impressive. The upper volume is covered with green stainless steel, while the lower wall features exposed concrete between sidewalls covered in black aluminum. This combination of materials creates a visually striking contrast and adds to the overall aesthetic appeal of the gym.

One of the standout features of this design is the use of colored stainless steel. This material reflects light in different color tones, creating a distinctive visual effect. The gym also incorporates exposed concrete and panels of black aluminum, which serve as more neutral elements to enhance the prominence of the colored stainless steel.

Fit2You Boutique Fitness spans a built area of 507 m² on a site area of 322 m². The materials used in the construction include concrete, stainless steel, and glass, with a metallic structure providing the necessary support. The design team, led by José Ricardo Basiches and Ronaldo Shinohara, collaborated with Rochele Juziuk Hazan to bring this innovative gym to life.

The interior of Fit2You Boutique Fitness is a testament to the careful consideration of materials and lighting. Mirrors, vinyl flooring, cement coating, and colorful stainless steel create a distinguished space where each material defines the architectural volumes both inside and outside the gym. The lighting design, incorporating warm and cool light, further enhances the overall ambiance.

Fit2You Boutique Fitness is located at Rua Iguatemi, 355 in Itaim Bibi, São Paulo, Brazil. The project was completed between 2011 and 2012, with a duration of approximately five months. Throughout the design process, extensive research was conducted to select materials that would create the desired visual impact. The project also included sound and lighting design to ensure a holistic experience for gym-goers.

The design of Fit2You Boutique Fitness presented several challenges. The goal was to create a new visual identity that would make a strong impact while accommodating the extensive program requested by the client within a limited space. The design team successfully translated the innovative training concept of scheduled classes into a unique and functional space.

The success of Fit2You Boutique Fitness has led to the expansion of the brand, with new gyms opening across the country. This project has received recognition for its excellence and innovation, winning the Silver A' Design Award in 2014 in the Interior Space, Retail, and Exhibition Design category. This prestigious award acknowledges the outstanding expertise and creativity demonstrated by the design, which has captivated audiences with its technical prowess and artistic skill.

Fit2You Boutique Fitness is a testament to the fusion of sophistication, technology, and innovation in gym design. It offers a personalized and multifunctional approach to fitness, catering to the needs of modern gym-goers. With its striking visual impact and attention to detail, Fit2You Boutique Fitness sets a new standard for gym design.